BELIEVE IN YOU!!

Make the most through faith!!

When faith is blended with thought, subconscious mind instantly picks up the vibration and translates into its spiritual equivalent, and transmute to infinite intelligence. Whenever you want to succeed, faith is the voyage between both success and desire. It provided the power to attain the destiny. Faith makes you to have definite plans.

Anything which is given to mind in the form of emotion, it reaches subconscious mind rapidly. The emotional content was transmuted into plans and actions which brings victory. It needs repetitive conditioning of mind through habits. Continuously making brain which receives signals filled with faith conditions it to believe in it.

I would like to convey an incident in my personal life. I and my friend were able to meet an old person while returning from Chidambaram. On that time we were at Sirkazhi bus stand. He is the person who sells sweets in and around bus stand by carrying in a plate. When he was able to cross us, my friend bought one sweet from him, on that time I saw his hands were shivering and he felt difficulty to lift that plate. By seeing his struggle I offered amount more for that sweet. For my surprise he didn’t accept, he gets paid for what he had been sold. I was amazed to see his faith to earn himself and eat. I aspired his faith to believe in myself to reach my destiny.

Friends Please develop habits which fosters your inbuilt faith and try to accumulate your success!!

Regards

M.Vinodh Kumar

Management Wave

Note: This article written by me and Yuvaraj. We visited Radio Mirchi premises in coimbatore city and studied about their culture systems and processes. Here is the crux of it.

THE MANAGEMENT WAVE

In a developed stage of visual media dominance, it was thought that the wave cannot be sensed again. But the wave had came again, by the ears engaged with head sets, and mobile and immobile service providers satisfy their customers with frequency modulation, -its FM. Amidst the tough competition , Entertainment Network India Ltd (ENIL) a BCCL group has emerged as a topper in Coimbatore with 42 stations in the subcontinent. This group existence was counted as 170 years, in the globe. From the roof of ENIL paints its excellence in the sector. What made them to achieve the No: 1 place within a year, Is it the management, the research, the radio jockey’s (RJ’S), the executives?

With well organized functional departmentation, “our creative team is enhancing the qualities of programming” says Deepa- Accounts manager. The basement of their growth is their research and development. In their words, their TG- target group of 15 – 35 in age was identified by IMRP research organization this paved them in their brand positioning. It needed a great heart to go for specific age group people, when the radio sector was in classical mode. But it now proved the typical research follow up has some great vision in it. They are also very keen in planning their activities crystal clear. The RJ’s voice heard will be shorter than most of the radio’s in the nation. The maximum time for RJ’s to speak out is 12 min approx. Even the girl who was recruited said “Vote me… I won’t speak more”, these things shows that Mirchi is so clear in things where they differ from others.

Their Human resource guides them from Mumbai by proper motivation. They are describing their success pep plus fun. The paradigm of RJ slang was broken by Mirchi, where they deviated from the formal words and salutations to listeners which made them more attractive. The apples of Himachal Pradesh always entice south Indian to taste it, like wise other regional slangs attracted Coimbatore more towards Mirchi. RJ’s from various parts of the state delivers their own slangs Moreover RJ’s are allowed to express them, rather than acting as commercial radio jockeys. Their creative works are scanned completely before it enters screen, but it done with a friendly environment and encouraging frame of mind.

In executives view they are allowed to express their feelings from headache to happiness, enjoying a perfect MNC culture, invisible boundaries, and decentralized. They are also clear if a jockey comes with a mood the same mood he can and he will carry till the end of the show. The organization culture shows skills of assertiveness, flexibility and effective communication. This complete environment gives professional satisfaction says RJ Anand.

“Our people are allowed to take risks but an informed risk” says Mr. Sales, Mirchi. Their HR team can be coated “the stress less” as they maintain very low employee turnover. They analyze the trend from recruitment to programming with perfection. The basic concept of recruitment is openness along with voice, attitude, perception and background. They have excellent career growth in this culture. It’s a media addressing complete fun and happiness.

The run of other FM’s are also at competitive level by which people walk, sit, and even sleep with listening to the new era developing. In every city at least there are minimum of five to six FM channels reaching listeners. In this scenario some of them follow classical way of programming and channels with television background clearly exhibits their own way of execution. This helps the new entries to shine when they have some thing new towards this sector. The same has been performed better now by Mirchi to take the best spot.

The management techniques which performed better and reliable to the situation make organization to accomplish its objectives in right way. Their work towards the society differs from the normal Radio’s they help people by addressing local problems which affect people. Even traffic problems are addressed invisibly. When they are in a state to convey a message to their colleague in traffic, they address him & convey people that there was some traffic problem in the live, so that others can use some other road. With innovative ideas and the strong listener’s choice over Mirchi in the FM sector, RadioMirchi- it’s hot.

A Ship in the Harbor is Safe but that's not why ships are built

Conception on this article is Exploring. We often try to get lot of Backlogs in our day to day life, Screwing boss, irritating customers, ineffective subordinates and lot of frustrations in the common place. All our thoughts are inclined towards tacking revenge against boss, not responding to customers and so on. Apparently well-known result is loss of customers or sometimes job.

We look on the one side of the problem.

OTHER SIDE OF COIN

Think about few individuals who changed radical phase of approach to problem solving.

Henry Ford stuck with inability to produce mass T model car found out assembly line balancing. A revolutionary concept in industrialization. It transformed production into mass production. He never looks at the problem rather he looked at the solution.

Same example can be quoted in local context, Mr.Chinnasamy, seeing there is lack of fresh and varieties of fruit shops in coimbatore started "Pazhamudir Nizhayam" at a small level. With his persistence and entrepreneurial skills it now stood as a big chain of fruit shop. Think about the perception of them.

There is a common point in Henry Ford’s View and Mr.Chinnasamy’s view. That is Oppurtunity. It doesn’t comes with thinking about the solution, requires deep understanding of business and needs of the customers.

WE AS INDIVIDUALS

Most of us, irrespective of any demographic factors look at the problems and defend ourselves from rest of the crowd. We should change our view ie., Paradigm Shift. Change your view – never give chance to your boss to screw you, never sell a product without telling complete information.

DEFINITE KNOWLEDGE - EXPLORE

Because all our day to day habits which make our behaviour, our character. Create a desire to bring positive results among all the odds. Learn all possible factors in your area of work. Build a specialised knowledge. Only then, you can find a new idea, method or process.

Positive stimulus creates lateral response. Good work in job bring appraisal from organisation. Here stimulus is getting nice career path and response is best performance.

n Choose your field of interest, irrespective of your Educational Qualification.

n Educational Qualification can give you an edge, but it need not be the sole criterion for selecting your field.

Irrespective of all odds, have an exploring mind which infiltrates in any issues and find solution for problems. Search for new things, new methods, new ideas and develop a prototype using it and implement it.

Often we forgot to see the other side of the coin, thats opportunity.

A small change is tilting your view!!

Look at Opportunities!!

Every problem is an Oppurtunity!!

Explore them as said

"A Ship in the Harbor is Safe but that's not why ships are built"

Human Factor

Career is an individual choice rather than an attempt to get chance. We often try to create an chance based career. We should try to build our own choice. In the present scenario it is best to have a shared choice. That the persons with same desire to achieve could form a team to bring in synerchy.

We Should try to Exercise it.

With Warm Postings..

M.Vinodh Kumar